Project · Entertainment
MojoCinema: what it solved and how
A movie discovery app without the ad clutter: a clean glass-styled interface, a trailer hub, real search and a local watchlist.
The thinking
One decision worth defending
- 01
Problem
Movie discovery apps feel built around ads, and Indian and regional titles are usually an afterthought behind whatever is being pushed that week.
- 02
Decision
Put the poster and the trailer first, and give Indian and regional titles real priority in the home feed.
- 03
Why it holds
What goes in the main feed decides who the app is for. A quiet interface with regional titles up front is a product choice, not a theme.
What it includes
Built
- A browsable home feed with regional and Indian content given real priority
- A details page with runtime, age rating and themes up front
- A trailer hub with teasers, behind-the-scenes and official clips
- Search as you type and actor pages with filmography
- A local watchlist with haptic feedback
If you are building something similar
Decide who your app is for before you design the feed. The default shape of a catalogue is a choice somebody else made.
Keep going
